The Story Behind Houndztooth

Houndztooth is for dog lovers.

It’s for those people who have discovered the secret to true happiness comes from being around a dog. The kind of people who know that dogs are more than just pets – they’re part of the family.

The houndstooth textile pattern has been around since at least 100BC, when a garment covered in a houndstooth style pattern dating from this era was found in a Swedish peat bog. These days, the contemporary houndstooth check is made with alternating bands of four dark and four light threads, making up a repeating pattern of a dog’s tooth. It has also been closely associated with traditional country clubs and high quality, luxury farm wear.

The Houndztooth brand is representative of the traditional houndstooth pattern in terms of its quality and sophistication, but with a modern twist.

Founded in 2018 by Rachael Tricarico, Houndztooth brings together luxury and quality products that also focus on a dog’s wellbeing. Drawing on her experience as an equestrian rider, and with an understanding for the quality leather, grooming and equine dietary products required for showing and dressage, Houndztooth combines Rachael’s experience and dedication preparing horses for competitions with her years working in Australia’s pet industry.

Every dog that ever passed through Rachael’s home was instantly a member of the family. There was Coco the German Shepherd, Charlie the Cavalier King Charles Spaniel and Hugo the English Staffordshire Bullterrier. Now, there’s Stella, Hugo’s great-grandniece, and the four-legged matriarch of the family.

Each of these dogs left a massive paw print on Rachael’s heart, and every grooming product in the Houndztooth range is named after one of them.

We know that every dog deserves only the best, so we designed and formulated everything from scratch with the support of the most talented chemists, craftsmen, and designers.